When Prio One entered the market, they weren't just another healthtech startup – they were flipping the script on Germany’s notoriously frustrating prescription process. Ella's expert product design and seamless UI integration not only brought Prio One's rebrand to life but also enhanced its mission to simplify the customer experience. By thoughtfully applying a new UI to the checkout flow, she ensured users experienced an intuitive, efficient process, making healthcare more accessible through polished, user-centered design.